What’s included: Strategy development, account setup, social media monitoring, writing and scheduling social media posts, and ad campaign management

 

When it comes to social media marketing, many companies take a Do-It-Yourself approach. And when companies were just beginning to use platforms like Facebook and Twitter to reach new customers, DIY was often all that they needed.

 

Now that virtually every company has accounts on multiple platforms, it’s increasingly difficult to stand out and reach customers. Combine that with Facebook’s dismal organic reach, and it may not even seem worth your time.

 

Fortunately, that’s not the case. Social media can still be a great way to grow brand awareness and attract new customers—it just takes a little more time and effort than posting an update once or twice a month.